Mark F. Simmons
chief strategist, founder, ClickZ “search ad management” finalist
Mixed Digital’s founder has been specializing in digital since 2004. Prior to co-founding an agency of his own, Mark gained his experience working for leading NYC shops servicing global, Fortune 500 clients that included SAP, Four Seasons Hotels, SiriusXM Radio, BMW, Duke University COLE, Wharton School of Business, The Conference Board and Nokia. Mark’s work was recognized as part of the team managing SAP’s 7-figure search campaign. They were finalists for the 2008 ClickZ excellence in search ad marketing award, losing to Marin Software.
Mark’s range of expertise has been instrumental in driving both campaign success and agency growth. As an entrepreneur and agency leader, he provides thought leadership through contributions to the agency’s blog, participation in various marketing groups, speaking engagements, providing agency services to local pro bono clientele and mentoring/advising up-and-coming industry professionals. Mark is a graduate of Duke University, distance runner, proud father of two vivacious daughters and based in Durham, NC aka The Bull City.
director, organic search
Josh’s career began as an amateur web designer. The skills built up and his interest in SEO was born. Since that point, he has become a prominent member (and moderator) of well-known SEO forums such as SEOChat and Joomla SEO. Josh brings over 10 years of design experience and over 6 years of search engine optimization. He’s worked with companies including Pepsico, FEMA, Target Logistics & Motorola. Josh earned his degree at Kennisaw State University and oversees our Atlanta area operations.
director, social media
Stefanie Garraffa is a digital marketing professional with over eight years of advertising and marketing experience, specializing in social media strategy, marketing and community management. Her client portfolio ranges across various industry verticals, having worked with brands such as the National Institute of Statistical Sciences, Syngenta, Brother International, Internetwork Experts (INE), Better Homes & Gardens, and more. In her free time, Stef provides pro bono work for the Triangle Marketing Club and CreateAthon. A natural extrovert, she thrives on team collaboration and is a strong advocate for a marketing approach where each leg of the digital marketing disciplines support each other to maximize results. Stef currently holds a Fine Arts degree in print and electronic journalism from Long Island University, loves surfing, guitar, cooking and currently resides in Carrboro, NC.
director, content strategy & execution
Tivi began her career on the dual paths of freelance writer and marketing professional. For over 10 years she’s combined her talents for marketing with her love of writing to create successes for Walt Disney Parks & Resorts, Boeing, United States Department of Defense, Bauer Publishing, Sourcebooks, SheKnows.com, Houston Chronicle, eHow, Livestrong and more. She helps clients create content that is personalized, portable and participatory. Tivi has a degree in Journalism and Mass Communication with a concentration in advertising from the University of North Carolina at Chapel Hill.
director, video production & editing
Award-Winning Feature Filmaker
Troy has been a filmmaker since 2004 with a library of work such as music videos, short films, promotional content, a viral web series with 5 million views, and the award winning feature Half Empty. Starting off as a writer at UNCW in 2000, his interests expanded to film and camera, and he graduated with a B.A. in Film and a minor in Creative Writing. His experience in the film industry also goes beyond the creative into the technical as a dolly grip on various major motion picture and television productions such as SpongeBob 2, Eastbound and Down, and Under the Dome. Since the beginning, in May of 2012, Troy has been providing top notch camera support platforms to productions in the Southeastern U.S., and now produces narrative films, branded media, and music videos, in-house.
writer, copywriting specialist
A creative writer by training and pedigree, a technical writer and agency slave by experience, Charlotte’s written a little bit of everything—but her first loves are brash, passionate prose and heavy-hitting short copy. She can write product demos and pithy tweets in equal measure, and jumps at any chance to use her powers for good. She spent the last three-ish years as a copywriter at Baldwin&, Ad Age’s 2012 Small Agency of the Year, cranking out words for Burt’s Bees, Krispy Kreme, Cree, and more. Before that, she punched her time card at Capstrat and Centerline.
Each Labor Day weekend for the last seven years, Charlotte has traveled to Atlanta, Georgia to direct the Fantasy Literature fan track at Dragon Con, because she is a huge nerd.
Acerbic, insubordinate, and fond of Schadenfreude, Charlotte finds that humor is a pervasive—and entirely necessary—element of her work. She believes in the Oxford comma and will defend her right to use it. Her favorite punctuation mark is the semicolon.
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