Our Leadership Team
Our experience has taught us that success comes when you pay attention to the details. In this sense, the details are our people. Talent is the key. Talent drives success. We seek out the brightest minds in the industry and cultivate a company culture that fosters productivity, results, work-life balance and covets the digital lifestyle. It's worked so far and it's only getting better.
TALENT Drives Results!
Mark F. Simmons
CEO, founder, ClickZ “search ad management” finalist
Mixed Digital’s founder has been specializing in digital since 2004. Prior to co-founding an agency of his own, Mark gained his experience working for leading NYC shops servicing global, Fortune 500 clients that included SAP, Four Seasons Hotels, SiriusXM Radio, BMW, Duke University COLE, Wharton School of Business, The Conference Board and Nokia. Mark’s work was recognized as part of the team managing SAP’s 7-figure search campaign. They were finalists for the 2008 ClickZ excellence in search ad marketing award, losing to Marin Software.
Mark’s range of expertise has been instrumental in driving both campaign success and agency growth. As an entrepreneur and agency leader, he provides thought leadership through contributions to the agency’s blog, participation in various marketing groups, speaking engagements, providing agency services to local pro bono clientele and mentoring/advising up-and-coming industry professionals. Mark is a graduate of Duke University, distance runner, proud father of two vivacious daughters and based in Durham, NC aka The Bull City.
Google Ads “Certified Professional”
Hailey Feldman
chief marketing officer , head of brand
After starting her career in New York City, following studies at New York University, Hailey Feldman’s professional life eventually brought her to Mixed Digital, where she now serves as its Chief Marketing Officer and Head of Brand. She thrives on launching new ventures, which integrates well into the agency’s expanding programming strategy, and specializes in market research focused on branding and strategic positioning.
Feldman’s skillset includes brand creation; market research and reporting; audience identification, segmentation, and behavior monitoring; building and maintaining genuine and trusting relationships; and leadership and mentorship.
Her background as an educator in the New York City school system meshes well with the Mixed Digital’s commitment to providing marketing services to independent schools.
Feldman’s teaching career came during and after her graduate studies. Her experience in the classroom and volunteering for three major nonprofits laid the foundation for her becoming a key member of Mixed Digital’s new departments and programing and brand development teams.
After teaching, the Gowan Group, an independent education consulting firm, recruited her to build the company’s new digital marketing section. This included concentrating on branding, local SEO, and social media.
Eventually, Feldman took the entrepreneurial plunge and founded a startup, Equestrian Marketing. It specialized in providing premium marketing services to the equestrian sports industry. Her company was eventually acquired by Mixed Digital, which tapped Feldman to become its Chief Marketing Officer and Head of Brand. Hailey opened Mixed Digital’s second branch in Tampa, Florida in 2018, home to the agency’s independent school marketing team.
Her diverse background in education, marketing, and private school branding makes her a perfect fit for handling the new development needs of Mixed Digital. She brings an understanding of both public relations and brand development that furthers the growth of Mixed Digital as a major marketing institution for Florida.
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Mixed Digital is a Durham-based, award-winning marketing and branding agency helping Schools and businesses grow revenues by increasing enrollment, generating leads, and boosting sales..
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