Nupona Stormwater traded a spreadsheet for a pipeline that runs itself.
A new stormwater inspection business needed a website that could bring in leads and a system that could keep up with every client, every inspection, and every renewal, without adding more hours to an already full day.
No website. No system. Just a spreadsheet.
Nupona came to Mixed Digital with no website and nothing managing their sales process at all. Every active client, every upcoming stormwater inspection, and every new lead lived in a shared spreadsheet.
The owner was spending hours on admin work on top of running the inspections themselves, and there was no way to catch a lead or a renewal date before it slipped through the cracks.
For a compliance-driven business, missed renewals and slow follow-up aren't just inefficient. They're the difference between a client relationship that renews and one that quietly moves to a competitor.
A website to capture leads, and a system to run the business.
Mixed Digital started by building Nupona a modern, lead-capturing website, giving the business a professional front door it didn't have before. From there, the real work began: replacing the spreadsheet entirely.
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1Built a lead-generating website designed around how stormwater and compliance clients actually search for and vet a provider.
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2Converted the spreadsheet into a live dashboard on the customized CRM platform, giving Nupona a single place to see every active client and every job in flight.
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3Automated inspection and renewal reminders so upcoming and unscheduled inspections surface on their own instead of relying on memory or a paper note.
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4Adapted the system to Nupona's actual workflow, rather than asking the owner to change how he ran the business to fit the software.
Admin work went from hours to nearly none.
With every client, inspection, and lead now living in one automated system, Nupona's owner got significant time back, time that now goes toward inspections and growing the business instead of chasing paperwork.
Mixed Digital has been great to work with as I started my new stormwater inspection business. From planning and building the website, to working alongside me and adapting to my process for managing the work, the system that he has created is a hundred times better than the spreadsheet based system I had relied on. I look forward to our continued partnership.
Ready to get your pipeline out of a spreadsheet?
See what a lead-capturing website and an automated dashboard could do for your business.